The Problem

The internet is inextricably tied to the climate crisis. It is both a major force behind that crisis and one of its likely victims.


How the Internet Pollutes

When you visit a website, binge watch a Netflix show, or tweet, data must be transferred from the site’s servers, across the internet infrastructure to your computer or phone. Transferring data uses energy and using energy means burning fossil fuels.

The Internet accounts for about 10% of global electricity consumption.

If the Internet were a country, it would be the sixth largest consumer of electricity on the planet behind Russia, Japan, China, India, and the US.

The Internet produces about 2 percent of global CO2 emissions annually—that's the same amount as the aviation industry.

The average web page produces 1.76 grams CO2 per page view.

Data centers alone consume an estimated 200 terawatt hours (TWh) - that's more energy than the entire country of Iran.

Streaming one hour of Netflix a week requires more electricity, annually, than the yearly output of two new refrigerators.

Our Solution

With 51 per cent of the world’s population still lacking access to the internet, we are at a critical juncture where we must decide how the internet of the future is built.


Get Carbon Neutral Certified

Our certification is the web's most widely recognized symbol of digital sustainability. Having your website powered by 100% solar instantly gives you a powerful eco-friendly message with which to promote your own site on your blog, in your newsletter, or in the press.